BA20 100

Thanks to Intellistyle technology, you set your hair type on the straightener, and it selects the most effective minimum temperature for you, to achieve perfectly straight hair while treating it as carefully as possible. Featuring Active Plates Technology, Bellissima Intellisense adapts perfectly to your hair during movement for a defined result, whether straight or wavy.

The Gloss & Shine Ceramic Coating helps protect against the heat and ensures perfect sliding, leaving your hair radiant. Wavy hair right away thanks to the rounded design of the straightener, perfectly straight hair with the extra long hot plates that define your hair right from the roots.

Thanks to Thermo Control, the temperature can also be set manually between 140°C and 220°C to satisfy your various hair styling needs. Also, with the Quick Heating System in a few seconds the straightener will be ready to use, whatever the set temperature, saving you precious time.

* clinical test performed on 30 volunteers shows better or equal straightening performance in 90% of the cases at an average of 60°C lower than when using a straightener without Intellisense technology.